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Nicole Aly has a diverse work experience spanning over 14 years. Nicole started off as a Marketing Intern at Starbucks in 2006, where they developed processes for launching new initiatives and assisted in launching new foodservice cup creatives. Nicole then moved on to work as a Marketing Intern at CyberStreams, Inc. in 2006-2007. In 2007, Nicole joined Consolidated Restaurants, Inc. as a Marketing Manager for the Fast Casual division, where they stayed until 2010. In this role, they were responsible for strategic planning, agency management, and increasing sales through advertising campaigns, loyalty programming, and public relations. From 2010-2017, Nicole worked as the Marketing Manager for the Full Service & Fast Casual division at Consolidated Restaurants, Inc., overseeing marketing efforts for 8 Seattle restaurants. Their responsibilities included strategic planning, agency management, and creating advertising campaigns to increase sales. In 2017, Nicole joined E3 Co. Restaurant Group as the Director of Marketing, where they oversee the creation of marketing goals, competitive analysis, and marketing plans. Nicole also creates and tracks marketing budgets and continually evaluates and creates new processes to make the marketing department more effective. In 2020, Nicole worked as an Adjunct Professor at Seattle Pacific University.

Nicole Aly completed a Digital Marketing Strategy Certificate at General Assembly in 2017. Prior to that, they attended Seattle Pacific University from 2003 to 2007, where they earned a degree in Business with a focus on Marketing & Finance. Nicole also attended Bellevue Christian School, but no specific dates or degree information were provided.