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Shira Itzhaki is a seasoned product marketing professional with extensive experience in developing go-to-market strategies and conducting market research. Currently serving as a Product Marketing Manager at Dynamic Yield since January 2022, Shira has previously held similar roles at Ansā and Saleae, Inc., where responsibilities included competitive research and the creation of impactful marketing campaigns. Additional experience includes marketing management at onvedan and Gornitzky & Co, where Shira focused on digital marketing, content creation, and client engagement strategies. Shira holds a Bachelor of Arts in Marketing & Business from the College of Management Academic Studies and a certificate in Creative Writing from Ha'Betzefer.