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Gretchen Parker

Sr Manager, Content + Creative Strategy at Brightly

Gretchen Parker currently serves as Sr Manager of Content + Creative Strategy at Brightly, a position held since August 2023. Prior to this role, Parker was an ABM Manager at Instructure, where responsibilities included collaborating with sales teams to develop account-based marketing strategies. Parker's extensive experience at LearnPlatform by Instructure ranged from Corporate Brand Manager to Digital + Content Marketing Specialist, focusing on brand initiatives, digital content development, and marketing outreach. Additional experience includes roles at Junior Achievement of Central Florida and Wayne Elsey Enterprises, highlighting marketing strategy, social media management, and event coordination. Parker began a career in admissions at Mary Baldwin College and holds a Bachelor's degree in Communication, Leadership Studies, and Peacemaking and Conflict Resolution from the same institution.

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