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Ahmed Rashad has extensive work experience in the field of customer experience management. Ahmed started their career in 2004 at du, where they held various roles including Customer Experience Director, Customer Experience Manager, Project Delivery Manager, Enterprise Product Launch Specialist, and Customer Experience Specialist. In these roles, they were responsible for developing customer experience strategies, leading teams, improving customer experience through continuous improvements and product launches, and managing relationships with partners. In 2023, they joined Dubai Chambers as a Customer Experience Director.

Ahmed Rashad obtained a Bachelor's degree in Telecommunications Engineering from the Arab Academy for Science, Technology and Maritime Transport in 2004. Later, in 2014, they earned a Master's degree in Marketing from the American University in Dubai. In addition to their formal education, Ahmed has also obtained certifications such as the Scrum Master Certified (SMC) from du in 2018 and has completed the Harvard Leadership Accelerators Program from Harvard Business Publishing Corporate Learning, although the year of completion is not specified.