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Alyssa Marusarz currently serves as Social Media Manager and Digital Transformation Specialist at DT Swiss since September 2020. Previous roles include Senior Manager of Corporate Development & Partnerships for EMEA at Persado and Corporate Account Executive in the U.K. at the same company, alongside various positions in business development and sales. Early career experiences involved roles as a Behavioral Interventionist at ACES, research assistant at Gazzaley Lab and Mark D'Esposito Laboratory, and various positions in library services and brand representation. Alyssa holds a Bachelor's Degree in Cognitive Science with an emphasis on Neuroscience and a minor in German from the University of California, Berkeley.