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Kaisa Tiira-Vahala is an experienced marketing professional with a strong background in various industries, including car leasing, construction rental services, and recreational machinery. Since December 2021, Kaisa has served as the Marketing Manager at Drivalia Lease Finland Oy, a company managing over 26,000 leasing vehicles for diverse clients. Prior roles include Marketing Manager at Cramo Finland Oy, Yamaha Motor Europe N.V., and Konekesko, where Kaisa focused on marketing and sales across multiple sectors. Additional experience includes leadership roles at the Finnish Society of Food Science and Technology and the Finnish-Russian Chamber of Commerce. Kaisa holds a Master's degree in Economics and Business Administration from the University of Vaasa and a specialized marketing qualification from Rastor-instituutti.