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Matthias Willner is a seasoned design professional with extensive experience at ¶Ù°ùä²µ±ð°ù since 2008, currently holding the position of Head of Innovation Center and previously, Head of User Experience Design and Global Product Design Manager. Matthias has played a pivotal role in establishing and leading the global design teams for safety technology, while also overseeing the UX design group across safety and medical technology sectors. Additionally, Matthias is a lecturer in Design Management and Product Service Systems at Technisches Design | TU Dresden since 2016. Prior to ¶Ù°ùä²µ±ð°ù, Matthias served as Lead Design Manager 3D at Beiersdorf, responsible for 3D design developments for the Nivea brand and contributing to the creation of Nivea's new design language. Matthias holds a Diplom Designer degree in Industrial and Product Design from Muthesius University of Fine Arts and Design.