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Gareth Smith is an experienced digital marketing professional with over 13 years at ¶Ù°ùä²µ±ð°ù, currently serving as Digital Marketing Manager for the EMEA region. In this role, Gareth oversees various digital marketing aspects, including website design, marketing automation, social media, SEA/SEO, and e-Commerce, leveraging KPIs and digital analytics to enhance business performance in Europe. Previous positions include Head of Communications & Sales Marketing and eBusiness & Online Manager at ¶Ù°ùä²µ±ð°ù, where Gareth managed crucial e-commerce initiatives. Earlier career experience encompasses roles as Account Director at 2Touch and Acxiom, where responsibilities included client account management, marketing communications, and strategic project delivery. Gareth also has a background in direct marketing as UK Head of Direct Marketing at MISCO COMPUTER SUPPLIES LIMITED and enjoyed a professional cricket career with Northants CCC and Warwickshire CCC. Education includes a CIM Professional Diploma in Marketing from Gateshead College.