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Roy Rosenfeld has a diverse work experience, starting in 2004 as a Security & Networking Engineer at artNET experts. From 2007 to 2010, they worked as an Information Systems Security Consultant at United Mizrahi-Tefahot Bank. Roy then became an Information Systems Security Instructor at John Bryce from 2008 to 2010. In 2010, they joined DoubleVerify, Inc as a Product Manager and Product Support Lead. Roy later advanced to the roles of Director and then VP of Product Management until 2014. From 2014 to 2017, Rosenfeld co-founded and served as CEO of Stands, a company dedicated to creating a fair web experience. Roy then returned to DoubleVerify in 2017, becoming a VP and later SVP of Product Management.

Roy Rosenfeld earned a Bachelor's degree in Management & Economics from The College of Management Academic Studies from 2008 to 2010.