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Lubov Ignatieva has been working in the legal and business development industry for nearly two decades. Lubov began their career in 2002 as a Trainee at Clifford Chance. In 2003, they moved to InBev as a Legal Assistant, where they managed offshore companies and compiled a data system of more than 40 company subsidiaries. In 2004, they joined PwC as an Attorney in the Legal Offices, where they had three double promotions and managed a team of 2-6 lawyers. In 2007, they moved to Mannheimer Swartling as an Associate, where they advised clients on M&A, corporate governance, and other matters. In 2008, they joined Hogan Lovells as Head of the Business Development department, where they were responsible for strategic client development, event management, PR, and submissions to legal directories. In 2013, they began their studies at the Higher Courses of Scriptwriters and Directors, where they completed a Film Producers' course. In 2015, they started working on Independent Projects as a Producer, Author, and Copywriter. In 2017, they joined Lex Borealis as the BD Director, where they were responsible for strategic planning, main clients' development, and PR & SMM. In 2019, they became the Chief Marketing Officer at Doczilla, where they were responsible for strategic planning, team management, brand building, events, and PR & SMM.

Lubov Ignatieva graduated from Saint Petersburg State University in 2003 with a Specialist degree in jurisprudence. Lubov then went on to attend the Higher Courses of Scriptwriters and Directors from 2013 to 2015, studying Film Directing and Film Production.