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Maialen Ordóñez Talavera is an accomplished marketing professional with extensive experience in customer marketing and project management. Currently serving as Customer Marketing Lead Manager at Doctoralia España since February 2022, Maialen has previously held roles such as Senior Customer Marketing Strategist and Customer Marketing Strategist. Additionally, Maialen is a member of Nova Talent and has contributed to improving customer experience and loyalty at Jobandtalent, achieving a notable 5x increase in NPS. Previous roles include European Project Manager at Città metropolitana di Torino, Junior Financial Advisor at CAJA RURAL DE NAVARRA, and various positions in marketing and communications. Maialen holds a degree in Business Administration from the University of Deusto and a Master's in Marketing Management from OBS Business School, complemented by international studies across multiple institutions.