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Robert is a marketing communications veteran with extensive experience solving complex business, marketing, and communications challenges for Fortune 500 companies. Most recently he’s run RAJAA (Robert A. Jackson And Associates) as its Principal and prior to that, had an extended tenure at the McDonald’s Corporation where he was recognized, nationally, for his leadership in significantly increasing brand affinity through highly innovative integrated marketing communications strategies.

As the COO of Do What Matters, Robert leads strategic partnerships, providing clients with best-in-class inclusion management and employee engagement tools. Jackson also nurtures our talented portfolio of inclusion consultants and oversees customer retention and operational excellence across the company.

Jackson holds an adjunct professorship at City Colleges of Chicago and serves as a board member for Centers for New Horizons, a social service organization, and Just Roots Chicago, an organization that promotes urban agriculture.