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Jay McCarthy currently serves as Chief Product Officer at DMscore, where the focus is on creating marketing insights for B2B marketers through advanced digital marketing technology. With extensive experience in product strategy and marketing, Jay has held multiple leadership roles including VP of Products at Incopro, where efforts centered on brand protection software, and Vice President of Product Strategy at Thunderhead, enhancing customer engagement across various platforms. Previously, Jay co-founded DemandWorx, a SaaS strategy and design company, and contributed significantly to organizations like Tealium, Qubit, and InboundWriter, the latter winning awards for innovative content optimization. Additionally, Jay is involved with Los Pilares, a craft wine business, showcasing a passion for low intervention winemaking in San Diego's high country.