Fernando Patini Szmyhiel is an experienced professional in digital marketing and analytics, currently serving as an Analytics Implementation Engineer at DMPG since February 2019. Prior roles include Digital Marketing Specialist at DP6, where expertise was honed in Oracle Bluekai architecture for a major Brazilian telecommunications company, and Digital Analytics Specialist at CI&T, overseeing data architecture for Itaú's Center of Excellence. Earlier career highlights feature teaching Google Analytics at Casa Taiguara de Cultura Digital and extensive experience in web analytics and data architecture for various high-profile clients, including major banks and retailers. Fernando's educational background includes a degree in Web Design and Programming from Universidade do Sul de Santa Catarina and a degree in Gastronomy from Universidade Metodista de São Paulo.
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