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Fernando Martinez has a diverse work experience in various roles and industries. Fernando started their career at Accenture España as a Senior Programmer, where they developed software for the banking sector. Fernando then joined everis as a Systems Analyst, where they analyzed and developed new features for banking software and provided support for batch processes.

At everis, Fernando also served as a Team Leader, managing a team and analyzing corrective and evolutionary tasks for a series of banking applications. Fernando later became a Senior Consultant and was involved in migration projects for financial institutions, where they gathered requirements, defined functionalities, and analyzed risks. Fernando also worked as a Senior Consultant abroad, leading the technological renewal of payment methods for a major Peruvian bank and coordinating offshore development teams.

In 2015, Fernando joined Syrah Wine Bar as a Partner and Digital Marketing Manager. In this role, they were responsible for developing the brand's digital image, designing marketing campaigns, and managing social media.

Since 2012, Fernando has been the CEO and Business Development Manager at diversual.com, an e-commerce company. Fernando'sresponsibilities include communication and marketing, defining the digital strategy, implementing SEO and SEM techniques, managing email marketing and content marketing, and ensuring quality control of website content.

Throughout their career, Fernando has demonstrated expertise in digital marketing, brand strategy, project management, risk control, and requirement gathering. Fernando has experience in the banking sector and the e-commerce industry.

Fernando Martinez completed their Máster en Marketing Digital from Fundesem Business School in the year 2016. Prior to that, they pursued their bachelor's degree in Ingeniería Informática at Universitat d'Alacant between 2002 and 2007. The field of study for their bachelor's degree is not specified.