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Kasper Paw Madsen is an accomplished professional in the field of product portfolio development and marketing, currently serving as Vice President at DISA Industries A/S since March 2015. Madsen has extensive experience in introducing new technologies and digital services to support customers' digitalization journeys, with a focus on automated processes and data-driven optimization for B2B clients. Prior roles at DISA include Global Product Manager for Digital Solutions and Parts & Services, where responsibilities included managing product lifecycle, driving global aftermarket business growth, and utilizing market research to inform product strategies. Madsen's career began as an Automation Technician, later transitioning into roles such as RMS Engineer, where innovative remote monitoring services were developed. In terms of education, Madsen is pursuing an Academy Profession Degree in Leadership & Management and has completed various certifications in product management, project management, and industrial automation engineering.