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Soyoung Park has worked in a variety of roles in the marketing industry. Soyoung began their career in 2006 as a Product Specialist in Product Development at Kiss Products, Inc. Soyoung then moved on to The Donna Karan Company, LLC. in 2008, where they served as Global Marketing Director. In 2014, Soyoung became the Chief Marketing Officer of Caeden, Inc. Soyoung then worked as a Principal at SYP Consulting from 2017 to 2019, before taking on the role of Chief Marketing Officer at Dirty Labs in 2019.

Soyoung Park obtained a Bachelor's Degree in International Affairs from The George Washington University between 1999 and 2003. In December 2021, they became a Section4 Certified Brand Strategist from Section4. Soyoung also holds a 200 hour Yoga Teacher Certification from Yoga Alliance.