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Shane Murphy is an experienced professional in paid media and business development, currently serving as the Associate Director of Paid Media at Directive since November 2022. Previously, Shane held roles including Senior Strategist for Paid Media at Directive, Paid Advertising Manager at NVISION, and PPC Specialist at 9thCO Inc. From November 2015 to January 2020, Shane worked at Siel Bleu Ireland, focusing on customer relationships and business growth. Shane's early career included a role as a MedEx Trainer/Research Assistant at Dublin City University, where responsibilities included planning rehabilitation sessions for individuals with chronic diseases. Shane holds a Bachelor of Science degree in Sport Science & Health from Dublin City University.