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Andre Arias is an experienced digital optimization specialist currently working at Direct Wines, Inc. since January 2022, focusing on automating reporting and enhancing user journey insights through sophisticated data analysis. Previously, Arias served as an Ecommerce Specialist at Thule Group, where significant contributions included launching over 300 product pages annually and driving year-over-year growth. Additional roles encompassed responsibilities such as managing product development for major retailers at Newell Brands and optimizing marketing campaigns for increased ROI at Orion Group Partners. With a solid educational background that includes a Bachelor's degree in Marketing from Pace University and a Digital Marketing Certificate from General Assembly, Andre Arias possesses a comprehensive skill set in ecommerce, digital marketing, and data analysis.