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Larry Yang is an accomplished marketing technology professional with extensive experience leading product management and web development initiatives. Currently serving as the Sr. Product Manager for Martech at Dine Brands Global, Larry oversees the marketing technology strategy supporting well-known brands such as Applebee's and IHOP. Prior roles include managing the Campaign & Asset Management team at American Honda Motor Company and serving as VP of Marketing Technology Manager at City National Bank, where Larry implemented various marketing technologies and managed comprehensive digital initiatives. Throughout a diverse career, Larry has developed expertise in web development, social media strategy, and multimedia services, supported by strong academic credentials with a Master’s degree in Engineering and Management and a Bachelor’s degree in Computer Engineering from Case Western Reserve University.