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Roberto Sansão is an experienced marketing and growth leader with a strong background across various industries. Currently serving as the Head of Marketing, CRM, and Growth at Digio since August 2023, Roberto oversees brand development, digital marketing strategies, campaign planning, and market analysis. Previously, Roberto was the Head of Marketing and Products - Loyalty at Hypera, focusing on loyalty programs, and the Chief Sales Marketing Officer at Rendimento/pay, managing sales and partnerships. Roberto has held senior roles including CMO at Fnac Brasil and Netpoints Fidelidade S.A., where responsibilities spanned marketing, product management, and CRM. With a comprehensive educational background in business administration, marketing, and creativity from renowned institutions, Roberto has consistently driven significant growth initiatives and brand transformations throughout a successful career.