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Guillermo Parra Encinar is an experienced data professional with a solid background in data analysis and business intelligence. Currently serving as a Strategy Data Analyst at Diggia Group since April 2024, Guillermo previously worked as a Business Intelligence Analyst at NH Hotel Group, where the focus was on creating and maintaining automatic ETL processes using Python, Big Query, and Excel. Prior roles include Data Science Intern at Telefónica Tech and Data Analyst at Yslandia, with earlier experience as a Business Intelligence Intern at OYO Spain. Guillermo holds a Master's degree in Big Data and Data Science from Universidad Complutense de Madrid and a Bachelor's degree in Business Administration and Management from CUNEF Universidad, along with completing a course in Power BI at CEF Centro de Estudios Financieros.