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Lieven Haesaert joined D’Ieteren Group in April 2022 as Digital Transformation and Innovation Director. Before joining D’Ieteren Group, Lieven spent 12 years at ING: most recently in Amsterdam as Global Lead Innovation Transformation and Management (ING Neo) and Head of Digital Transformation for Global Retail, and with ING Belgium as General Manager Digital Channels (2013-2016) and Head of Online Channels (2009-2012). He started his career at KBC as an economist and subsequently worked with The Boston Consulting Group (1999-2004) and with eBay, where he occupied several management positions at Belgian and European level (2004-2009). Lieven is a Commercial Engineer and holds an MBA from KU Leuven-Vlerick Business School. He has also served on the board of several companies in the digital and fintech space.