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Sofia de Bairos Moura is a Marketing Specialist at LA GACETA, responsible for managing the Club La Gaceta benefit card, which includes tasks such as advertising, partnerships, and event activations. Previous experience includes entrepreneurship at Holimamba, where Sofia designed and sold clothing, and a role as Commercial Analyst at Hotel Catalinas Park, focusing on services with travel agencies and market research. Sofia also worked as a Marketing Analyst at YUHMAK S.A. and interned at ID Negocios and Boreal Cobertura de Salud, gaining valuable insights into organizational culture and market research. Sofia holds a degree in Marketing from Universidad del Norte 'Santo Tomás de Aquino' and is currently pursuing a degree in Graphic Design at Universidad de Palermo.