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Anna-Luisa Hagl is currently serving as Junior Managerin Marketing und Sales at Deutscher Tennis Bund e. V. since November 2023. Prior to this role, Anna-Luisa co-founded SpoCo from October 2022 to April 2023 and worked as a Product Manager at Snowminds Group from September 2020 to March 2023. Earlier experience includes a position in Sports Communication at Sky in late 2018. Anna-Luisa holds a Master of Science in Sports Business and Law from the University of Bayreuth, expected to be completed in December 2023, and previously earned a Bachelor of Science in the same field from both the University of Bayreuth and Temple University, with studies at the latter institution concluded in December 2019.