ÂÜÀòÂÒÂ×

Brett McWethy was named Director of Marketing Communications for Olympia Entertainment in October 2017. In his current role, he develops and implements strategic communications programs for Olympia Entertainment and its venues, including the state-of-the-art Little Caesars Arena. McWethy works in conjunction with communications professionals across the Ilitch Holdings, Inc., organizations to ensure short and long term goals are met, in addition to managing internal communications with Olympia Entertainment colleagues. He also works closely with the Red Wings' business units, and manages the media operations for several college sports events at Little Caesars Arena.

Prior to joining Olympia Entertainment, McWethy spent four years as the Associate Director and Director of Communications at the Big Ten Conference in Rosemont, Ill. With the Big Ten, McWethy assisted with content strategy and strategic communications initiatives. He served as the primary media contact for Big Ten men's basketball and was the media coordinator for the Big Ten Men's Basketball Tournament. McWethy also served as the Director of Athletic Communications at the University of Illinois at Chicago from 2010-13.

Originally from Kalamazoo, Mich., McWethy earned a bachelor's degree in Journalism/Public Relations and a master's degree in Sports Management from Eastern Michigan University. He and his wife, Katie, and son, Greyson, reside in Berkley, Mich.