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Suzanne Reeves has a diverse work background with extensive experience in various leadership and managerial roles. Suzanne is currently working as the Executive Director of Brand Strategy at Destination Canada since May 2023. Prior to this, they served as the Marketing Director at the Indigenous Tourism Association of Canada (ITAC) from May 2022 to May 2023. From 2018 to 2023, Suzanne worked as the Principal at SURE Media. Before that, they held several executive director roles at Destination Canada, including US Leisure Travel, Youth Travel Program, and Global Communications. Suzanne also had experience as the Director of Marketing at the Rick Hansen Foundation and Director of Communications at the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games. Suzanne started their career as a partner at r+d creative inc. and later went on to establish Reeves Productions. Suzanne began their professional journey as an Account Director at Mariposa Creative Group.

Suzanne Reeves completed their education in a chronological manner. Suzanne first attended Marianopolis College from 1982 to 1984, where they obtained a Diploma of Education in the field of Social Sciences. Subsequently, from 1984 to 1987, they attended the University of Western Ontario, where they earned a Bachelor of Arts degree with a dual major in Sociology and Visual Arts.