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Rich Frakes

General Manger at Desert Cab, Inc.

Rich Frakes serves as the General Manager of Desert Cab LLC Operations Series since August 2016, overseeing all operational facets of Desert and Virgin Valley Cabs, including a workforce of over 400 employees and 300+ lease drivers. Frakes has a robust background in transportation management, having previously held General Manager positions at Desert Cab, Inc., On Demand Sedan, and Frias Transportation Management, where a skilled team of approximately 2000 employees was developed to enhance transportation operations across multiple cab companies. Frakes also directed operations at Lucky Transportation, managing a cross-functional team of around 300 employees, and co-owned Ultra-Pure Drinking Water, Inc. in Las Vegas. Rich Frakes holds a Master's degree in Business Administration and a Bachelor's of Science in Business Administration from Western Governors University, with ongoing education at the University of Nevada-Las Vegas.

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