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Cheralyn Hale Smith has extensive experience in marketing and consulting roles. Cheralyn is currently working as a Marketing Manager at Derive Systems since January 2023. Prior to that, they worked at MW Company as the Director of Motorsports Marketing from October 2021 to January 2023 and as a Marketing Manager for WELD Racing from October 2020 to October 2021. Cheralyn also worked as an Independent Contractor at Jackson from June 2020 to October 2020. Cheralyn previously served as the Director of Marketing at Achilles Tires USA, Inc. from April 2013 to April 2020 and as a Consultant at Freelance Marketing & Consulting from October 2011 to December 2013. Cheralyn has also held positions at Simms/Mann UCLA Center for Integrative Oncology, Honda Performance Development, Inc., Advanced Clutch Technology, Thermal Research & Development, Inc., and Wilson, Schultz & Paves.

Cheralyn Hale Smith attended California State University, Bakersfield from 1990 to 1994, where they studied History/Political Science. Cheralyn then pursued their education at the University of Phoenix from 2011 to 2014, earning a Bachelor of Science degree in Communications.