Patricia Salonga has a diverse background in the advertising industry. Patricia currently works as an Associate Creative Director at Dentsu Jayme Syfu, where they handle several clients such as Chowking and Smart Prepaid. Patricia is responsible for managing their advertising campaigns and overseeing the art direction and photo-manipulation tasks. Patricia joined Dentsu Jayme Syfu in May 2022 and has already contributed to winning pitches for Oppo Reno8, Velaris Residences, and Fuwa Fuwa Bread.
Prior to their current role, Patricia worked as a Senior Art Director at Ogilvy from March 2021 to May 2022. Before that, they served as an Art Director at Leo Burnett Manila from May 2019 to March 2021. Patricia also worked as a Freelance Art Director at BBDO Guerrero from September 2017 to April 2019.
Patricia's career began in 2011 when they interned as a Creative Associate at Creative Juice/Manila. Patricia then had internships at Adphoto Inc. and Publicis JimenezBasic in 2012. From 2013 to 2014, they worked as a Visualizer at HAKUHODO/BCi. In 2015, they joined ThinkAds! Singapore as a Designer.
Overall, Patricia Salonga has gained extensive experience in various roles within the advertising industry throughout their career, showcasing their skills in art direction, design, and creative leadership.
Patricia Salonga started their education in 2009 at the University of Santo Tomas, where they pursued a Bachelor of Arts in Advertising. Patricia completed their degree in 2013. In 2015, they attended the Nanyang Academy of Fine Arts for a short period, focusing on Intermedia/Multimedia. Patricia returned to the same institution later in 2015 for further study in the same field. In 2017, Patricia enrolled at the University of the Philippines and is currently pursuing a Master of Fine Arts (MFA) degree with a concentration in Design and Visual Communications, General.
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