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Itay Sinuani has a diverse work experience in various roles and companies.

- Itay co-founded and served as the CEO of Demoleap, a company focused on guiding sellers in improving their demos to enhance the sales process.

- Itay also worked as a Guest Lecturer in Digital Marketing at IDC & Ariel University, sharing their expertise in the field.

- Sinuani has a notable tenure at Salesforce, where they held multiple positions such as Lead Solution Engineer, Senior Solution Engineer, and Lead Solution Engineer & SE CBU Team Lead. In these roles, they helped companies understand customer behavior and improve customer relationships, leading key activities for Salesforce's customers and partners, and supporting the company's corporate business unit growth in Israel.

- Prior to Salesforce, Sinuani worked at ServiceWise, a Gold Cloud Alliance partner of Salesforce.com, where they served as a Business Development & Alliances Manager | Pre-Sale Manager and Project Manager. In these roles, they developed and maintained strategic alliances, executed new business processes, and improved sales adoption and performance.

- Itay also has experience as a Sales Representative at Art 4 All Online Ltd and as a Team Manager and Trainer at Capoeira Cordao de Ouro.

Itay Sinuani completed an MBA in Management of Technology, Innovation & Entrepreneurship at Tel Aviv University - Coller School of Management from 2018 to 2020. In addition, they have a Bachelor of Science degree in Industrial Engineering and Management; Information Systems Engineering from Technion - Israel Institute of Technology. Itay also attended Lahav Executive Education for an Advance Management Skills Course in Business Management. Itay Sinuani holds certifications from Salesforce including Salesforce Certified Service Cloud Consultant (obtained in January 2017), Salesforce Certified Sales Cloud Consultant (obtained in September 2012), and Salesforce Certified Administrator (obtained in August 2012).