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Sandra Hernandez is a skilled digital strategist and marketing professional with experience in various roles since 2022. Currently serving as a Paid Search Analyst at DemocracyLab, Sandra manages a $10,000 monthly ad grant for Google, while simultaneously working as a Marketing Specialist at Your Literacy Partner, implementing SEO best practices to enhance client growth and engagement. As a freelance Digital Strategist since April 2023, Sandra has developed Google Ads campaigns focused on optimal account structure and keyword management. In addition, as an Assessment Evaluator at Measurement Incorporated, Sandra has improved student course completion rates through real-time feedback and rigorous evaluation. Sandra holds a Bachelor of Business Administration in Marketing from The University of Texas at San Antonio.