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Farrukh Siddiqui is the founder and CEO of Defynance, a company that specializes in providing financial services. Farrukh has over 18 years of experience in the financial industry, including sales, marketing, business development, and operations. Prior to Defynance, they were the founder and president of Zayan Takaful, the only Takaful Personal Insurance provider in the United States. Farrukh has also worked as a Sales Operations Manager at Guidance Residential and as a member of the initial management team that launched RedPerit's niche mortgage product.

Farrukh Siddiqui holds a Bachelor of Arts in Sociology from the University of Florida and an Associate of Arts in Liberal Arts and Sciences/Liberal Studies from Daytona State College. Farrukh is also certified by the Florida Department of Financial Services as an Insurance Broker, Property & Casualty and as an Insurance Surplus Lines Broker/Agent. Farrukh additionally holds certifications from multiple states as an Insurance Agent, Property & Casualty.

A direct report to Farrukh Siddiqui is and Thomas Tellner - Co-founder & Head of Risk.