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Astrid Clavel Jobard is an accomplished marketing professional currently serving as Head of Marketing at Decathlon Travel since April 2022. In this role, Astrid is responsible for driving growth, defining strategic directions, creating synergies within the Decathlon ecosystem, and leading the marketing, communication, and content teams. Prior to this, Astrid worked at Greenweez.com from October 2018 to March 2022 as Responsable Acquisition & CRM, where responsibilities included customer lifecycle optimization and management of a 5.5M€ budget across various performance channels. Astrid's career also includes significant experience at Equinoa, eSearchVision, and Becton Dickinson, where Astrid held various roles focusing on digital marketing strategies, project management, and human resources. Astrid holds a Master's degree in E-commerce & Webmarketing from Grenoble Ecole de Management.