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Noa De Boe is currently a Sport Leader at Décathlon Canada, responsible for the opening of the first store in British Columbia since November 2023. Previously, Noa worked as an Inward Invest Manager for Auvergne-Rhône-Alpes Entreprises, assisting companies with establishment and development projects in the Auvergne Rhône Alpes region from October 2021 to September 2023. Noa has experience as a Business Developer at Ma région à la source and ATS Studios, where responsibilities included managing customer portfolios and overseeing commercial operations. Earlier career roles included a Sport Advisor position at Decathlon France and an internship at Air Liquide focused on marketing and commercial assistance. Noa holds an MBA in Management, Business & Entrepreneurship from MBway and is currently pursuing a degree in Sales & Marketing at ILAC. Previous education includes a Bachelor's degree in Business Development and a Licence 1 in Applied Foreign Languages.