Kyle Panfil is an experienced professional in sales and brand activation with a diverse background spanning multiple industries. Currently serving as a Dealer Success Partner at DealerRater since November 2022, Kyle previously held the role of FUEL Product Specialist at Cars.com, where responsibilities included evaluating performance metrics, leading internal team projects, and providing client consultations. Prior experience encompasses positions such as Brand Activation Specialist at Pernod Ricard, where Kyle focused on driving sales and fostering key stakeholder relationships, and as an Activation Specialist for Legacy Marketing. Kyle's extensive career also includes roles at Groupon, Colorado Technical University, and American InterContinental University, showcasing a strong foundation in customer service, account management, and training. Kyle holds a Bachelor’s degree in Liberal Arts from Lincoln College.
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DealerRater
Founded in 2002, DealerRater is the world’s leading car dealer review website that helps connect consumers with the right person at the right dealership. DealerRater.com provides more than two million service and sales reviews across 41,000 U.S. and Canadian dealerships, including a national network of more than 5,600 Certified Dealers. More than14 million consumers read DealerRater content across the web each month. By offering a product suite that allows qualified dealerships to manage reputation and achieve higher SEO rankings, DealerRater supports new customer connections by growing online presence.DealerRater has received the Dealer Marketing Magazine Technology Leadership Award and is a four-time recipient of the DrivingSales Dealer Satisfaction Awards “Highest Rated” Reputation Management Award. An October 2013 equity investment from Great Hill Partners, a Boston-based private equity firm, has allowed DealerRater to continue with a global expansion, accelerate product innovation, and evaluate strategic acquisition opportunities.
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