Sergio Briseño has a diverse work experience in the fields of strategic planning, creative copywriting, and reporting. Sergio is currently working as the Vice President of Strategic Planning at DDB Mexico, a position they assumed in January 2021. Before that, from 2018 to 2021, they were the Head of Strategic Planning at Pico Adworks. Prior to that, they worked at DDB Mexico as a Planning Director from 2017 to 2018, and as a Strategic Planner from 2015 to 2018. Additionally, Sergio has experience as a Chief Creative Officer at Kreativeco from 2013 to 2014, a Social Network Researcher at MMResearch from 2012 to 2013, and a Strategic Designer at Designit from 2012 to 2012. Sergio also worked as a Creative Copywriter at Vale Euro RSCG from 2006 to 2011 and as a Reporter at Fakto News Agency in 2006.
Sergio Briseño obtained their Bachelor's degree in Communication from the Universidad Iberoamericana, Ciudad de México, between 2001 and 2005. Sergio then pursued a Master's degree in Design and Business from IED Masters of Innovations from 2011 to 2012. In 2016, they completed a Diploma in Innovation at Redbox Innovation.
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