Barbara Thompson has extensive experience in the advertising and communications industry. Barbara is currently working as a Senior Director of Communications and Brand Engagement at Davis Elen Advertising since November 2021. Prior to this, they served as an Executive Vice President at Flowers Communications Group from March 2016 to October 2021.
Barbara also worked at McDonald's Corporation from 2012 to 2016, where they held the roles of Regional Marketing Manager. Barbara was responsible for managing a collaborative team of agency partners, evaluating promotional and public relations activities, and delivering business reviews.
Earlier in their career, Barbara worked at Leo Burnett as an Account Director and Account Supervisor, providing insights for managing McDonald's local co-op tactical calendar and developing co-op point-of-sale strategies. Barbara also worked at RJDale Advertising & Public Relations Inc. as a Vice President and Account Director.
Barbara's experience also includes working at Flowers Communications Group as an Assistant Vice President, Account Supervisor, and Senior Account Executive. In these roles, they managed local and national marketing efforts targeting specific consumer markets, negotiated media partnerships and sponsorship opportunities, and developed creative campaigns.
Additionally, Barbara served as a Media Relations Manager at RJDale Advertising & Public Relations Inc. where they developed and maintained media contacts and facilitated client media training.
In summary, Barbara Thompson has a diverse background in advertising, communications, and marketing, with a focus on brand engagement, strategic development, and client management.
Barbara Thompson obtained a Bachelor's degree in Liberal Arts from Hastings College in 1995. Barbara then pursued a Bachelor of Science degree in Business Administration with a focus on Marketing, Advertising, and Sociology from Chicago State University, completing it in 2000. In the same year, they obtained a Certificate in Advertising from the AAAA Institute of Advanced Advertising. Barbara later pursued an MBA degree in Management from Purdue University, which they completed in 2009.
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