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Kenneth Fox is a seasoned research professional with extensive experience in leadership roles across multiple organizations. Currently serving as Research Director at davies+mckerr since January 2020, Kenneth previously held similar positions at Razor Research and Spinach, demonstrating expertise in both qualitative and quantitative research. Kenneth's career includes pivotal roles such as Qualitative Research Manager at River Research and Senior Research Executive at ABA Market Research LTD. Kenneth began a professional journey in customer relations as an Account Manager at American Express, managing corporate client portfolios. Educationally, Kenneth holds a Post Graduate Diploma in Cross-Cultural Research Methods from the University of Sussex and a Bachelor of Arts in History & Politics from the University of Nottingham. Additionally, Kenneth has cross-cultural teaching experience as an English Language Teacher in Osaka, Japan.