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James Collett is currently the Chief Executive of Data & Technology at Smollan and the Chief Data Officer at DataOrbis. James has had previous roles as the CFO Africa at Synovate, Finance Director at Synovate Aztec, and co-founder and director at Infocy. James has a background in finance, with experience at PwC and qualifications as a Chartered Accountant (SA). James holds degrees in Accounting, Audit, Tax, and Finance from Stellenbosch University and the University of Cape Town.