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Pritham Krishnan is a seasoned marketing leader with extensive experience in demand generation and marketing operations. Currently serving as VP of Demand Generation & Marketing Operations at Databricks since July 2017, Pritham has a strong background in driving growth through strategic marketing initiatives. Previously, Pritham held key roles including VP of Demand Generation at Persado, where contributions included enhancing emotional engagement in marketing, and Senior Director at NetSuite, focusing on scalable marketing tactics to optimize ROI. Additional experience spans positions at Charles Schwab, Ariba, and Accenture, emphasizing customer acquisition strategy and solutions delivery. Pritham holds an MBA from The Wharton School, an MS in Chemical Engineering from Rensselaer Polytechnic Institute, and a B.Tech in Chemical Engineering from the Indian Institute of Technology, Madras.