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Lesley Mailman is a seasoned professional in search engine optimization and digital marketing, currently serving as the Director of Organic Growth at Dash Hudson since August 2021. Previously, Lesley held roles such as Senior SEO Manager and Search Engine Optimization Specialist at resulta, where responsibilities included utilizing analytics tools for measuring organic traffic, conducting keyword research, and preparing backlink audits. Lesley’s experience also encompasses local SEO as a Local SEO Specialist and SEO Coordinator at VERB Interactive, focusing on performance analysis, client reporting, and implementing SEO best practices. Early career roles included positions at Yelp, the Workers' Compensation Board of Nova Scotia, and Leon's Furniture, where Lesley developed strong customer service and administrative skills. Lesley holds a Bachelor's Degree in Commerce/Marketing from Sobey School of Business at Saint Mary's University and has completed an Office Information Technology Certificate.