Kimberly McMullen has a diverse range of work experience spanning several industries. From 2009 to the present, they have been working as a Project Director at Curinos and later at FBX | Informa Financial Intelligence. In this role, they manage client experience and customer satisfaction research studies for banks and credit unions, collecting and analyzing qualitative and quantitative data and providing insightful reports and recommendations.
Prior to their role at Curinos and FBX | Informa Financial Intelligence, Kimberly worked at Informa Financial Intelligence as a Field Director from 2008 to 2009. In this position, they managed a team and subcontracted mystery shoppers for client research programs, reviewed surveys for quality assurance, and assisted with data analysis and report writing.
From 2005 to 2007, Kimberly served as a District Marketing Manager for both Jackson Hewitt Tax Service and Tax Services of America dba Jackson Hewitt Tax Service. In this role, they managed marketing activities for two districts, including promoting tax preparation services and products, managing telemarketing and customer service centers, and providing training to staff.
Additionally, Kimberly had experience as a Marketing Manager (Company Officer) at State Bank of The Lakes from 2003 to 2004. In this position, they oversaw all aspects of marketing, including advertising, public relations, event planning, and vendor management. Kimberly collaborated with business line managers to identify gaps in products and services and develop marketing plans.
Kimberly's work experience also includes a long tenure at FirstMerit Corporation, where they served as a Communications Services Manager from 1989 to 2003.
Overall, Kimberly McMullen has a strong background in project management, customer research, marketing, and communications, with a focus on financial services and tax preparation industries.
Kimberly McMullen has a Bachelor of Business Administration (BBA) degree in Finance from The University of Akron. Kimberly also holds a certification in "The 10 Pillars of Customer Experience" from LinkedIn, which they obtained in January 2023.
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