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Vinicius Dornela is a seasoned entrepreneur and operations executive with extensive experience in founding and leading companies in the digital and e-commerce sectors. As Co-Founder and COO of Cuponomia since August 2012, Vinicius has played a pivotal role in the company's growth. Previous experience includes co-founding and serving as COO at ApontaOfertas and co-founding Regrupe. Additionally, Vinicius held several positions at A.T. Kearney, including Associate and Senior Business Analyst, earlier in the career. Vinicius began professional journey in business management at Time For Fun as Gerente de Novos Negócios. Educationally, Vinicius holds a Bachelor of Science in Mechanical Engineering from Instituto Tecnológico de Aeronáutica, completed in 2006.