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James Anderson is an experienced mountain biking professional currently serving as an Ambassador for CUBE Bikes since February 2023. With a background in competitive cycling, James began racing downhill mountain bikes at the age of 15 and now competes in the Elite category. Notable achievements include participation in the UCI Downhill World Cup series from 2020 to 2022 across Europe and America. Prior to current roles, James held various positions, including Athlete at Orange Mountain Bikes Limited from February 2020 to July 2023, and Coach at British Cycling from 2018 to July 2023, focusing on regional cycling development in the West Midlands. Additional experience includes guiding mountain bike riders in Spain and working as a Cycling Instructor for Neilson Active Holidays. James holds a Bachelor of Science in Sports and Exercise Science from Aberystwyth University, completed in 2017.