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Shubhankar Mathur currently serves as the Product Sales Head for Videomagic, focusing on developing go-to-market strategies for AI/ML technologies in video enhancement and creation since May 2023. Previously, Shubhankar led D2C sales for Saffron Edge in the GCC and MENA regions from May 2020 to May 2023 and held roles in c-suite relations and digital solutions management at the same company. Additional experience includes founding Impetus, serving as Assistant Brand Manager for Cargill, and managing client accounts at Brand Kraft Marketing Group. Early career roles involved creative copywriting at Carrot Creative and internships at prominent agencies like FCB Ulka and Wieden + Kennedy. Shubhankar holds a degree in Strategic Communications, Film Studies, and Journalism from The University of Kansas.