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Karen Klein Schafran

Media Planner/senior Buyer at Cronin

Karen Klein Schafran is an experienced media professional with a diverse background in media planning, buying, and strategic consulting. Currently serving as a Media Planner/Senior Buyer at Cronin since August 2021, Karen has executed media plans for notable clients such as Dartmouth Hitchcock Health and the State of Connecticut's Covid Response. Prior roles include Media Designer/Senior Buyer at Mediastruction, Investment Supervisor at ICON International, Inc., and Owner of KKS Consulting, showcasing expertise in media strategy and account management. With a Bachelor's degree in Communication and Media Studies from the S.I. Newhouse School of Public Communications at Syracuse University, Karen has effectively managed significant client budgets and developed comprehensive media programs throughout a career that spans over two decades in various prestigious organizations.

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