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Sarah W. serves as the Head of Global Social Media at Crocs, focusing on organic social strategy and content since March 2021. Prior to this role, Sarah held various key positions in social media and production, including Director of Unscripted Content at Smosh and Director of Social Media for Smosh, where significant audience growth and innovative content strategies were achieved. Previous experience includes leading social media efforts at Lime Crime, producing for E! Networks' Nightly Pop, and managing content for Smosh under DEFY Media, demonstrating a strong track record of increasing engagement and producing high-quality content across multiple platforms. Sarah holds a Bachelor of Arts in TV/Video Production from Hofstra University.