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Guilherme Martins is a Sales Specialist at CRM&BONUS, the largest giftback company in Brazil with over 100 million users, focusing on reducing customer acquisition costs and increasing revenue while managing major accounts including Adidas and Outback since September 2023. Prior to this role, Guilherme served as a Key Account Manager at Frubana from October 2020 to September 2023, connecting producers and industries with restaurants and hotels across Brazil, Mexico, and Colombia, and catering to prominent clients such as Coco Bambu and Hotel Fasano. Earlier experience includes a position as a Sales Executive in São Paulo, targeting small and medium enterprises and emphasizing customer loyalty and post-sales engagement. Guilherme holds a Bachelor's degree in Economics and Business Management from Centro Universitário FAM, completed in February 2023.