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Daniel Tse currently serves as a Marketing Science Analyst at Critical Mass since May 2022. Previously, Daniel worked as a Growth Intelligence Analyst at Digital Magenta Inc. from March 2021 to October 2021, where Daniel automated the lead handoff process for clients and created HubSpot dashboards to visualize marketing revenue and lead conversions. Before their work at Digital Magenta Inc., Daniel held various roles such as Lead Teaching Assistant at the University of Calgary, Summer Camp Counselor at Salem Acres Bible Camp, and Piano Instructor at Music Makers. Daniel graduated from the Haskayne School of Business in 2020 with a Bachelor of Commerce specializing in Business Analytics.